NPD’s research program consists mainly of participating in their online surveys. People utilize this website to share their opinions and have an influence on the retail level. As with most survey sites, you don’t earn a salary (e.g. getting paid $1 for each survey), but you can win big with their sweepstakes, up to $5,000 or a trip to Hawaii! However, I personally participate because I want to have an impact; if I win it’s just a bonus.
http://www.npdor.com/joinnow.asp?recruit=PV09091344&Subid=wa