I think you're right about promoting ticket sales. The commercials celebrating the nominations for "The Departed," "Letters from Iwo Jima," etc. are annoying -- but effective.
"Children of Men" does look good. It sounds like a downer, so I'm surprised and impressed that it's popular. I'll have to see it.
I'm lucky enough to live near La-La Land, so I imagine Volver's still playing somewhere around here. I'll look into that too.
Anyone have other recommendations?
(Side question for MackTheKnife: What does the song "Mack the Knife" mean? It's a great song -- but strange lyrics! "Oh the shark has pretty teeth dear ....")