Do you think this might be the best approach to selling your "unwanted" gold for cash?
Because those TV commercials want to buy a zilion dolars worth of gold by Augsember they are promising an extra 20%. They tell you to send your "scrap" gold, broken jewelry, unwanted gold, coins, and whatever else you have that contains gold. They also tell you they are paying top dollar. That is not the truth.
These guys are playing upon your being broke and in a hurt for money. They want your gold and they will use whatever buzzword they need to in order to get you to give it up. In reality, they are only going to give you around 40-60% of what your gold is actually worth. But you really need money, and selling your gold sounds like a good idea. So at least let me tell you how to get the most money you can.
Instead of calling these thieves for their gold selling kit, take your gold to your local jewelry store. I would suggest taking it to the jewelry store "downtown" where there is a genuine jeweler and not the mall where you are dealing with part timers and minimum wage employees who don't really have any knowledge of jewelry and precious metals. That old school jeweler is going to pay you a lot more than the TV guys ever will. He will weigh the jewelry, figure out it's gold content based upon the Karat rating of the piece and will then pay you the actual value of the gold minus about 10-20% for handling and other costs. BUT, if the piece still has any jewelry value and can be repaired, he may pay you more than the simple gold weight. He will also pay you for the stone in the piece if it has one. What do you think the TV guys will do with the stone? They won't pay you for it and that's for sure.
When you take the item into the jewelr, ask what he will give you for your jewelry. Do not call it "scrap jewelry", or scrap gold, or "old jewelry", or anything like that. It will give the impression that you believe it has no value. Call it jewelry and nothing else. If the jeweler feels you don't value the piece he will not treat it as anything other then "scrap". There is no such thing as "old jewelry" because some jewelry increases in value over time and it's age means nothing. Your grandma's ring is never going to be a piece of junk, so think about it really hard before you give up something that is a family heirloom. Consider pawning it instead of selling it outright. You may find yourself in a position to buy it back and then it will stay in your family where it belongs.
SO if your jelwer won't or can't buy your gold, then second in line is a coin shop, because they always deal in precious metals and will also pay you fairly. Third in line is the pawn shop. Unfortunately some pawn brokers will take advantage of you and will not pay you as fairly as the jeweler or the coin shop. They will however loan you the money you need and you can at least maybe buy it back within 90 days. You never know.
Please don't fall for that easy money nonsense the TV gold guys are handing you. It's not that I don't like people and I can understand why they might feel it is necessary to pay you as little as possible for your vluable gold. It's just that I am in the gold business and have been for years, so I hate to see anyone taking advantage of you and stealing your gold. So do you think my idea is better than selling to the TV guys?
