I called this new paradigm in the moviegoer movement called the Flava Flav effect. A human being gets so doggard, haggard and totally repugnant in mainstream society that they become so ugly that they become a cute oddity and even sought after by directors and producers to spin their projects on primetime and the Sundance Music Festival. Remember, the old Ugly Duckling story or Princess and the Frog, Beauty and Beast, King Kong, Godzilla, etc all that is part of this.